The three O concepts have been a concrete part of the culture that Matt has built within his organization.
How did Matt embed these concepts consciously into the culture of everybody in his organization?
He's leading by example. It's the adage in communication. If you said it once, you haven't said it at all. If you said it eight times, you said it enough to constantly re-emphasize those topics.
From an organization standpoint, everything that he does is extremely organized. Everything Matt is working on is open and visible to his team. Whenever he's tracking things, taking notes, or organizing something, he does it in a place where it's completely visible to the rest of his team.
For optimization, the two areas to focus on is efficiency within the actual products and efficiency within the organization.
For efficiencies throughout the organization, a lot of the processes come into play. Different people work on these and propose different policies that can be implemented.
From the optimization of the organization standpoint, it's having the right processes in place. The ones that fit your organization, the structure that you're at currently, the size of your team, the people that you currently have and the things that you value.
Be a bit more unique and build up your culture as part of the process. When it doesn't work, shift and try something else out. Do not be afraid to put a process into place that doesn't work, you can swap it out and try something new.
Optimization from a coding perspective is something that they do a bit more through the requirements. It comes down to their key performance indicators or KPIs.
Knowing that they have top level SLAs or KPIs that they need to hit and that they're working towards from a product perspective, sets the tone for how optimized they need to be within different aspects of their code.
From an innovation standpoint, this is making sure that they're facilitating enough time to be innovative. Allow your people to be innovative, foster that, and give them the bandwidth to be able to think about new ideas. Give them room for innovation and room to think about more things.